Generation Z lives digitalization – also in the world of work.

What makes Generation Z tick and what demands do they place on software solutions?

After X and Y, more and more people from Generation Z (born after 1995) are finding themselves in the world of work. And like the generations before them, they are bringing a breath of fresh air to the professional world.

There are clear differences in the way they work. Generation Z often organizes itself via chat applications such as WhatsApp, it uses online data storage with an unprecedented naturalness and hardly ever uses traditional books to obtain information, but almost exclusively search engines such as Google and Co. As digital natives, they are used to sifting through a lot of information via various channels, filtering it and recording results.

But what needs to be considered when it comes to B2B software solutions in particular? In short: a low-code or even no-code strategy is required! And not just for interfaces, but for the entire application and therefore also in the admin area. There is a desire for a clear separation between the user interface and the integration view. The aim of a low-code or no-code strategy is to ensure that applications can ideally be adapted again and again by the company’s employees themselves, without time-consuming and cryptic programming.

Generation Z is more open to change and therefore focuses not only on convenience, but also on flexibility for users. They want to ensure that software remains adaptable and usable even in a constantly changing future.