Data protection
WEBSITE DATA PROTECTION DECLARATION AND AT THE SAME TIME INFORMATION FOR DATA SUBJECTS PURSUANT TO ARTICLE 13 AND ARTICLE 14 OF THE EU GENERAL DATA PROTECTION REGULATION
GENERAL INFORMATION
Details of the responsible body
Company:
SAE Applications for Digitalisation GmbH
Legal representative:
Dipl. Ing. Erich Schaarschmidt
Susanne Henkel
Address:
Seegarten 12 - 14, 84187 Weng
Contact details Data Protection Officer:
Robert Aumiller
Email: r.aumiller@r-au.de
GENERAL DATA PROCESSING INFORMATION
DATA SUBJECT:
Personal data is only collected if you provide it to us voluntarily. No other personal data is collected. Any processing of your personal data that goes beyond the scope of legal authorisation will only take place on the basis of your express consent.
Processing purpose:
Contract execution.
Categories of recipients:
Public authorities in the event of overriding legal provisions.
External service providers or other contractors.
Other external bodies if the data subject has given their consent or a transfer is permitted for reasons of overriding interest.
Third country transfers:
Processors outside the European Union may also be used in the context of contract performance.
Duration of data storage:
The duration of data storage is based on the statutory retention obligations and is generally 10 years.
SPECIFIC INFORMATION ON THE WEBSITE
HOSTING & CONTENT DELIVERY NETWORK
Privacy policy on the use of Webflow
If you as a visitor neither contact us via the contact form, the appointment booking or the live chat function, nor make a purchase, we collect the following data in so-called log files. IP address, date and time of the request, time zone difference to Greenwich Mean Time, content of the request, HTTP status code, amount of data transferred, website from which the request comes and information about the browser and operating system.
This data is required to display our website and to ensure stability and security, so that our hoster can bill us for the services provided and to enable efficient delivery of the website. This corresponds to our legitimate interest within the meaning of Art. 6 para. 1 sentence 1 lit. f GDPR.
We use the following hoster to provide our website:
Webflow, Inc.
398 11th Street, 2nd Floor
San Francisco, CA 94103
USA
Webflow is a tool for creating and hosting websites. When you visit our website, Webflow collects various log files, including your IP addresses. Webflow stores cookies or other recognition technologies that are necessary to display the page, to provide certain website functions and to ensure security (necessary cookies).
Data transfer to the USA:
Since Webflow Inc. is based in the USA, data is transferred to a third country. The transfer of your personal data to the USA is based on the EU-U.S. Data Privacy Framework (DPF). Webflow is certified under the EU-U.S. Data Privacy Framework and has undertaken to comply with the principles of the DPF. This ensures an adequate level of data protection in accordance with Art. 45 GDPR.
If the EU-U.S. Data Privacy Framework is no longer valid or cannot be applied, data will be transferred on the basis of the EU Standard Contractual Clauses (SCCs) that we have concluded with Webflow. These clauses oblige Webflow to comply with European data protection standards.
Webflow is the recipient of your personal data and acts as a processor for us. This corresponds to our legitimate interest within the meaning of Art. 6 para. 1 sentence 1 lit. f GDPR not to have to maintain a server on our premises ourselves and to use a specialised service provider for hosting.
Further information on Webflow's data protection provisions and the options for objection and removal can be found at:
https://webflow.com/legal/eu-privacy-policy
You have the right to object to the processing. Whether the objection is successful must be determined as part of a balancing of interests.
The data will be deleted after 30 days, provided that there are no longer statutory retention periods or the data is still required to fulfil a contractual purpose.
The processing of the data specified in this section is not required by law or contract. The functionality of the website is not guaranteed without the processing.
CLOUDFLARE
We use the Content Delivery Network (CDN) of Cloudflare Germany GmbH, Rosental 7, c/o Mindspace, 80331 Munich Germany (Cloudflare) to increase the security and delivery speed of our website. This corresponds to our legitimate interest (Art. 6 para. 1 lit. f GDPR). A CDN is a network of [globally] distributed servers that is able to deliver optimised content to the website user. For this purpose, personal data may be processed in server log files by Cloudflare. Please refer to the explanations under "Hosting".
Cloudflare is the recipient of your personal data and acts as a processor for us. This corresponds to our legitimate interest within the meaning of Art. 6 para. 1 sentence 1 lit. f GDPR not to operate a content delivery network ourselves.
You have the right to object to the processing. Whether the objection is successful must be determined as part of a balancing of interests.
The processing of the data specified in this section is not required by law or contract. The functionality of the website is not guaranteed without the processing.
Your personal data will be stored by Cloudflare for as long as is necessary for the purposes described.
Further information on objection and removal options vis-à-vis Cloudflare can be found at: Cloudflare DPA.
Cloudflare has implemented compliance measures for international data transfers. These apply to all global activities where Cloudflare processes personal data of natural persons in the EU. These measures are based on the EU Standard Contractual Clauses (SCCs). Further information can be found at: https://www.cloudflare.com/cloudflare_customer_SCCs-German.pdf
CONTACT FORM
This website provides a contact form. This contact form collects personal data such as name and e-mail address, as well as your IP address (at the time of contact form submission), which are collected and stored electronically. The legal basis for the processing of this data is Art. 6 para. 1 lit. a) GDPR. This data is not passed on to third parties and is used to answer and organise the contact enquiry and for internal statistics. By using the contact form, you agree that you consent to this. Furthermore, by using the contact form, you consent to SAE Applications for Digitalisation GmbH informing you by e-mail about SAE's product portfolio, SAE events and other relevant topics such as publications (e.g. success stories, white papers, etc.). You can revoke this consent at any time by e-mail to kontakt@sae-portal.de, by fax or by post.
We expressly point out that you are not obliged to use the contact form. You can also use other ways to get in touch with us. You can also find this information under the "Contact" menu item.
PROVISION OF CONTENT AFTER DATA TRANSMISSION
This website provides various content, files and information that can only be accessed after successfully submitting a form by providing personal data such as name and e-mail address, as well as IP address (at the time of form submission). This data is collected and stored electronically. The legal basis for the processing of this data is Art. 6 para. 1 lit. a) GDPR. This data is not passed on to third parties and is used to answer and transmit the requested content, files and information, as well as for internal statistics. By using the form, you agree that you consent to this. Furthermore, by using the form, you consent to SAE Applications for Digitalisation GmbH informing you by e-mail about SAE's product portfolio, SAE events and other relevant topics such as publications (e.g. success stories, white papers, etc.). You can revoke this consent at any time by sending an email to kontakt@sae-portal.de, by fax or by post.
USE OF GOOGLE ANALYTICS
This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables your use of our website to be analysed. By default, Google Analytics sets 4 cookies when you visit the website, which are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude a direct personal reference. The information is transferred to Google servers and processed there. Transmission to Google LLC, based in the USA, is also possible. Google uses the information collected to analyse the use of the website. These reports on website activity are compiled for the purpose of providing other services relating to website activity and internet usage. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted. All processing described above, in particular the setting of cookies on the end device used, is only carried out with your consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the "Cookie Consent Tool" provided on the website.
We have concluded a data processing agreement with Google. (Data Privacy Framework)
Further legal information on Google Analytics 4 can be found at https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites.
- Demographic characteristics
Google Analytics 4 uses the special function "demographic characteristics" and can use it to generate statistics that make statements about the age, gender and interests of site visitors. This is done by analysing advertising and information from third-party providers. This allows target groups to be identified for marketing activities. However, the data collected cannot be assigned to a specific person and is deleted after being stored for a period of two months. - Google Signals
As an extension to Google Analytics 4, Google Signals is used on this website to generate cross-device reports. If you have activated personalised ads and have linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyse your usage behaviour across devices and create database models, including for cross-device conversions. We only receive statistics from Google. If you wish to stop the cross-device analysis, you can deactivate the "Personalised advertising" function in the settings of your Google account. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de. You can find more information about Google Signals at the following link: https://support.google.com/analytics/answer/7532985?hl=de.
GOOGLE ADS CONVERSION TRACKING
This website uses Google Ads Conversion Tracking, a web analysis service of Google Inc. ("Google"). Google Ads Conversion Tracking also uses "cookies", which are stored on your computer and enable your use of the website to be analysed. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of analysing your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Under no circumstances will Google link the data with other Google data. You can generally prevent the use of cookies by prohibiting the storage of cookies in your browser.
GOOGLE reCAPTCHA
This website is protected by reCAPTCHA and the privacy policy and terms of use of Google apply.
GOOGLE TAG MANAGER
This website uses the "Google Tag Manager", a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").
The Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and for calibrating, controlling and linking them to conditions via a standardised user interface. Google Tag Manager itself does not store or read any information on user devices. The service also does not carry out any independent data analyses. However, Google Tag Manager transmits your IP address to Google when you access a page and may store it there. It may also be transmitted to servers of Google LLC. in the USA is also possible.
This processing is only carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, Google Tag Manager will not be used during your visit to our website. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
Further legal information on Google Tag Manager can be found at
https://business.safety.google/intl/de/privacy/ and
https://policies.google.com/privacy?hl=de&gl=de
GOOGLE ADS REMARKETING
This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.
For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. Any further data processing will only take place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalise ads that you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to create target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA.
All the processing described above, in particular the setting of cookies for reading information on the terminal device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to our website.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "cookie consent tool" provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
Details on the processing initiated by Google and Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/
USE OF THE META PIXEL
Within our online offering, we use the "Meta Pixel" service of the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Meta").
If a user clicks on an advert placed by us on Facebook and/or Instagram, "Meta Pixel" is used to add a parameter to the URL of our linked page. This URL parameter is then entered into the user's browser after redirection by a cookie that our linked page sets itself.
This enables Meta to determine the visitors to our online offering as a target group for the display of adverts. Accordingly, we use the service to display the Facebook and/or Instagram ads placed by us only to those users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Meta (so-called "custom audiences"). "Custom Audiences").
On the other hand, the "Meta Pixel" can be used to track whether users have been redirected to our website after clicking on an advert and what actions they take there (so-called "conversion tracking").
The data collected is anonymous to us, so it does not allow us to draw any conclusions about the identity of the users. However, the data is stored and processed by Meta so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes.
All the processing described above, in particular the setting of cookies for reading information on the terminal device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.
The information generated by Meta is usually transmitted to a Meta server and stored there; in this context, it may also be transmitted to servers of Meta Platforms Inc. in the USA. Further information can be found here: https://www.meta.com/de-de/help/quest/articles/accounts/privacy-information-and-settings/meta-privacy-policies/
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
This website is not part of the Facebook website or Facebook Inc. Furthermore, this website is in no way supported by Facebook. Facebook is a brand of Facebook, Inc. We use remarketing pixels/cookies from Google and Google Marketing Platform tools such as Doubleclick pixels/cookies on this website to re-communicate with visitors to our website and ensure that we can reach them with relevant messages and information in the future. Google places our ads on third-party websites on the Internet to communicate our message and reach the right people who have shown interest in our information in the past.
LINKEDIN INSIGHT
This website uses retargeting technology from the following provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland
This makes it possible to target visitors to our website with personalised, interest-based advertising who have already shown an interest in our website and our products. The advertising material is displayed on the basis of a cookie-based analysis of previous and current user behaviour, but no personal data is stored. In the case of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. You will thus be shown adverts that are highly likely to match your product and information interests.
All the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to our website.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "cookie consent tool" provided on the website.
USE OF SALESVIEWER® TECHNOLOGY
This website uses SalesViewer® technology from SalesViewer® GmbH to collect and store data for marketing, market research and optimisation purposes on the basis of the website operator's legitimate interests (Art. 6 (1) (f) GDPR), which are not used for advertising purposes. For this purpose, a Javascript-based code is used to collect company-related data and the corresponding use. The data collected using this technology is encrypted using a non-reversible one-way function (known as hashing). The data is pseudonymised and is not used to personally identify the visitor to this website. The data stored by Salesviewer will be deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any statutory retention obligations.
You can object to the collection and storage of data at any time with effect for the future by clicking on this link https://www.salesviewer.com/opt-out to prevent the collection by SalesViewer® within this website in the future. An opt-out cookie for this website will be stored on your device. If you delete your cookies in this browser, you must click this link again.
USE OF USERLIKE CHAT SOFTWARE
SAE uses chat software from the company Userlike UG (haftungsbeschränkt), Probsteigasse 44-46, 50670 Cologne, Germany. You can use the chat like a contact form to chat with our employees almost in real time. When you start the chat, the following personal data is collected:
- Date and time of access
- URL of the previously visited website
- If specified: First name, surname and email address
Depending on the course of the conversation with our employees, further personal data may be collected in the chat and entered by you. The nature of this data depends largely on your enquiry or the problem you describe to us. The purpose of processing all this data is to provide you with a quick and efficient way to contact us and thus improve our customer service.
All our employees have been and will be trained on the subject of data protection and instructed on how to handle customer data securely and confidentially. All of our employees are obliged to maintain confidentiality and have signed an addendum in their employee contracts to the obligation to maintain confidentiality and to observe data protection. By accessing the sae-portal.de website, the chat widget is loaded in the form of a JavaScript file from AWS Cloudfront. The chat widget technically represents the source code that is executed on your computer and enables the chat.
In addition, SAE stores the chat history for a period of 12 months. The purpose of this is to save you from having to provide extensive explanations about the history of your enquiry and to ensure continuous quality control of our chat service. Processing is therefore permitted in accordance with Art. 6 para. 1 letter f GDPR. If you do not wish this, you are welcome to inform us using the contact details below. We will then delete saved chats immediately. The storage of chat data also serves the purpose of ensuring the security of our information technology systems. This is also our legitimate interest, which is why processing is permitted under Article 6(1)(f) GDPR.
Further information can be found in the privacy policy of Userlike UG (haftungsbeschränkt).
BOOKING AN APPOINTMENT VIA CALENDLY
This website uses Calendly for the online appointment booking service offered. This site offers an external platform for making appointments. The appointment scheduling function is integrated into the source code on our website via a script. By using the appointment scheduling function, you automatically use the services of Calendly LLC (https://calendly.com/). Data is transferred there for security and documentation purposes of SAE Applications for Digitalisation GmbH. The data collected includes: Name, e-mail address, company, department/position, telephone number, IP address (at the time the appointment is made), agreed date and agreed time. This data is not passed on to third parties and is only used for the administration and organisation of appointments and for internal statistics. By using the appointment system, you agree that you consent to this. You can find more information from Calendly here: https://calendly.com/pages/privacy
We expressly point out that you are not obliged to use this service to make an appointment. You can also use other options that we have indicated under the "Contact" menu item.
COOKIEBOT
This website uses Cookiebot from Usercentrics to manage your cookie consents. Cookiebot sets a technically necessary cookie (CookieConsent) to save your preferences. This cookie does not store any personal data, but only information about the consents you have given.
If you wish to change or revoke your consents, you can do so at any time via the cookie icon. Alternatively, you can delete the CookieConsent cookie in your browser. You will then be asked for your consent again the next time you visit the website. The data collected by Cookiebot is stored for a period of 12 months to ensure compliance with data protection regulations.
USE OF OWN "COOKIES"
This website uses its own "cookies" to increase user-friendliness ("cookies" are data records that are sent from the web server to the user's browser and stored there for later retrieval). No personal data is stored in our own cookies. You can generally prevent the use of cookies by prohibiting the storage of cookies in your browser.
HANDLING VISIT CARDS
When handing over or exchanging business cards, you provide us with personal data such as your telephone number or e-mail address. We only use this information to stay in contact with you. If you do not purchase any products or services from our range, we will delete your contact details after a reasonable period of time.
You have the right to information, deletion or correction at any time.
INFORMATION ON FURTHER DATA PROCESSING
SPECIFIC INFORMATION ON APPLICATION PROCESS
Data concerned:
Application details
Processing purpose:
Implementation of the application process
Categories of recipients:
Public bodies in the event of overriding legal provisions.
External service providers or other contractors.
Other external bodies insofar as the data subject has given their consent or a transfer is permitted for reasons of overriding interest.
Third country transfers:
Processors outside the European Union may also be used in the context of contract implementation.
Duration of data storage:
Application data will generally be deleted within six months of notification of the decision, unless consent has been given to
longer data storage.
SPECIFIC INFORMATION ON THE PROCESSING OF CUSTOMER DATA/INTEREST DATA
Data concerned:
Data provided for the performance of the contract; any additional data for processing on the basis of your express consent.
Purpose of processing:
Performance of contract.
Categories of recipients:
Public authorities where overriding legal provisions apply
External service providers or other contractors.
Other external bodies if the data subject has given their consent or a transfer is permitted for reasons of overriding interest.
Third country transfers:
Processors outside the European Union may also be used in the performance of the contract.
Duration of data storage:
The duration of data storage is based on the statutory retention obligations and is generally 10 years.
SPECIFIC INFORMATION ON THE PROCESSING OF BUSINESS DATA
Data concerned:
Data provided for the performance of the contract; any additional data for processing based on your express consent.
Processing purpose:
Performance of the contract.
Categories of recipients:
Public authorities in the event of overriding legal provisions.
External service providers or other contractors.
Other external bodies if the data subject has given their consent or transmission is permitted for reasons of overriding interest.
Third country transfers:
Processors outside the European Union may also be used in the context of contract fulfilment.
Duration of data storage:
The duration of data storage depends on the statutory retention obligations and is generally 10 years.
SPECIFIC INFORMATION ON THE PROCESSING OF SUPPLIER DATA
Data concerned:
Data provided for the performance of the contract; if applicable, additional data for processing on request. Additional data for processing on the basis of your express consent.
Processing purpose:
Contract performance.
Categories of recipients:
Public authorities in the event of overriding legal provisions.
External service providers or other contractors.
Other external bodies if the data subject has given their consent or transmission is permitted for reasons of overriding interest.
Third country transfers:
Processors outside the European Union may also be used in the context of contract fulfilment.
Duration of data storage:
The duration of data storage is based on the statutory retention obligations and is generally 10 years.
SPECIFIC INFORMATION ON THE USE OF VIDEO CONFERENCE SOFTWARE AND WEBINAR SOFTWARE
Data concerned:
Data provided for the use of the video conference software or webinar software (in particular first name, surname, e-mail address; optional - after consent: Audio transmission; optional - after consent: Image transmission; optional: questions when using chat functions); to the extent technically necessary, processing of data from your system to establish the connection with the provider of the video conferencing software or webinar software.
Purpose of processing:
Conducting video conferences or webinars.
Categories of recipients:
Public authorities where overriding legal provisions apply.
External service providers or other contractors, including data processing and hosting.
Other external bodies insofar as the data subject has given their consent or a transfer is permitted for reasons of overriding interest.
Third country transfers:
Processors outside the European Union are used (here: United States of America); standard contractual clauses have been concluded with the service provider accordingly.
Duration of data storage:
Video conferences or webinars are only recorded with the prior documented consent of the participants. The technical data will be deleted if it is no longer required. The duration of data storage is otherwise based on the statutory retention obligations and is generally 10 years.
FURTHER INFORMATION AND CONTACTS
In addition, you can assert your rights to rectification or erasure or to restriction of processing or to exercise your right to object to processing and the right to data portability at any time. Here you can contact us by email at or by post at. You also have the right to contact the data protection supervisory authority if you have a complaint.